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Showing posts from January, 2019

Adding Video to Your Organization's Social Media Should Be a No Brainer

According to  Cisco’s Visual Networking Index , by 2019, global consumer Internet video traffic will account for 80 percent of all consumer Internet traffic.  The first-quarter 2018 Nielsen Total Audience Report also looked into how video content and social media usage have become increasingly pertinent in reaching today’s audiences. According to   Forrester Research  a 1 minute of video is equal to 1.8 Million words to your audience.  think about how powerful of a brand marketing message that single 1 minute video is for your branding.   So what type of videos grab the attention of your customers?  One great technique is through story telling of how your product or service is used.  This is a great example from  Artifact Uprising. Artifact Uprising is a company that helps you create custom photo books, albums, cards, and print photos. As you can imagine, there's a lot of special meaning and emotion connected to each book -- and that kind of emoti